 |
|
 |
 |
Despite the rise of Netflix streaming, iPads, mobile apps, and Facebook, plain-old TV viewing is still an incredibly popular activity -- and the number of hours that Americans spend in front of the boob tube each month is still growing.
Americans watched TV for an average 154 hours and 5 minutes during Q4 of 2010, Nielsen estimates, up slightly from the same period in 2009. That's more than 5 hours per day, on average.
Netflix streaming leads the pack among online video services. Those who watched video online in February spent an average 9 hours and 16 minutes streaming from Netflix, according to Nielsen. But that's still less than 10% of monthly "TV time."
Meanwhile, YouTube -- still the most popular video site by unique viewers and number of streams -- only kept people tuned in for an average 2 hours and 14 minutes in February. That is precisely why Google is reportedly going to spend up to $100 million financing original content for YouTube, in an effort to get people to spend more time on the site.
Follow the Chart Of The Day on Twitter: @chartoftheday
For the latest tech news, visit SAI: Silicon Alley Insider. Follow us on Twitter and Facebook.
Join the conversation about this story »
See Also:
- Here's What You Need To Know About YouTube "Channels"
- EXCLUSIVE INTERVIEW WITH NETFLIX CEO REED HASTINGS: Netflix's Market Opportunity Is A Lot Bigger Than You Think
- THE GOOGLE INVESTOR: Android Will Replace Symbian As Leading Global Smartphone Platform This Year
CHART OF THE DAY: Here's Why YouTube Wants To Spend $100 Million On Original Video
No comments:
Post a Comment