Want to make your TV show more social? Start with the script
Backlink: http://feedproxy.google.com/~r/OmMalik/~3/pAj3dV_o1EI/
Thursday, July 21, 2011
Want to make your TV show more social? Start with the script
We usually think of social TV when a show hits the air and viewers start tweeting about it and sharing moments on Facebook. But to leverage social media for TV promotion, networks need to think about how the campaign will fit in to the content itself.
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