ILM:10: Checking in on Location-based Services (Kelsey Group Blogs)

So why do people check in? Is it, as Gowalla’s Andy Ellwood jokingly suggests because “I am in my 20s and you should just care where I am”? Or are the reasons more substantial? This afternoon’s panel on location-based services focused on why and how users engage with LBS (check ins). Gillian Heltai of comscore said their ...

Source : Kelsey Group Blogs

Explore : Social Network

ILM:10: Checking in on Location-based Services (Kelsey Group Blogs)

Backlink: http://wik.io/info/US/234069610

Big Adds for ILM 2010: Steven Johnson, Pandora, Yahoo, Google, GoWalla…. (Kelsey Group Blogs)

... fast-rising Yahoo exec who lead the acquisition of Associated Content and now runs local strategy; Gowalla’s Andy Ellwood, who will discuss the location based service’s development; and Pandora’s Cheryl Locagnero and Brian Mikalis, who will discuss how Pandora is building a local angle via its partnership with AdReady and other services. We also have a lot of Google at the show:...

Source : Kelsey Group Blogs

Explore : Google, Technology

Post originale: http://wik.io/info/US/224715481