Gap Promo Shows Location Deals Need Work

An offer from The Gap that was based on Facebook Places "check ins" provides a real-world example of how much work both retailers like The Gap and services like Facebook and Foursquare are going to have to do to get people comfortable with location-based offers.

Post originale: http://feedproxy.google.com/~r/OmMalik/~3/xMTWcdVaf2E/