If you were to do a location based social application now, what are the reasons to develop this as a Facebook app (or not)?

Answer added in topic Mobile Location Applications.

Pawel Janiak, Passively putting together a business model for...

Linking the app to the Facebook API would probably help you in the aspects you've mentioned in the question's details. The main reason you'd want to do it is gaining access to a substantial, active user base that could spur traction for your app.



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If you were to do a location based social application now, what are the reasons to develop this as a Facebook app (or not)?

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